Robinson College of Business - Georgia State University

Rob Hornyak

Email: rob.hornyak at
Personal web page:
Rob Hornyak is a Ph.D. candidate in the Center for Process Innovation in the J. Mack Robinson College of Business at Georgia State University, where he has trained to investigate business problems at the intersection of the information systems, strategy and operations management fields using quantitative research methods. His current research focuses on
  • How knowledge workers create value by using information technologies to innovate individual work activities and business processes; and,
  • How business organizations manage and co-create value in their long-term services relationships.
His dissertation research investigates, in three essays, the innovation processes of sourcing professionals who are responsible for performing the strategic sourcing process. This research project has been carried out with the participation and support of Georgia Pacific, a leading manufacturer and marketer of paper products and related chemicals. Drawing on his other research activities examining how partners in long-term outsourcing relationships co-create business value, Rob also co-developed and taught an advanced undergraduate course on the management of outsourced business processes.

Prior to his doctoral studies, Rob received his MBA and MS degrees from the University of Pittsburgh and worked, most recently, for start-up companies where his responsibilities ranged from applications training and work process redesign to customer relationship management. While an MBA student, Rob worked as a teaching assistant in support of management information systems courses and as a research assistant on a study that used an experiment-based research design to test the effectiveness of different incentive structures on cooperative information retrieval tasks. Rob learned from this experience that research can be an exciting endeavor and that well designed and well executed studies can contribute both to general knowledge and to solving relevant business problems.

Rob strongly believes in his responsibility as a member of the academic community to support the mission of the university as a center of knowledge creation, learning and service. To that end he looks forward to building a productive career that balances relevant business research and academic productivity with the challenges and opportunities of teaching.